Twenty Four Seven Hotels, a third-party hospitality management company in the western U.S., has named Brian Hughes executive vice president of business development and promoted Damien Abrams to vice president of lifestyle brands to accommodate recent business growth. The executive team expansion is a part of the company’s plan for further growth into new markets and segments.
“Twenty Four Seven Hotels continues to enjoy strong momentum well into 2024, expanding our footprint in existing markets and entering new ones like Texas,” Twenty Four Seven Hotels CEO David Wani said in a statement. “We have created new internal roles to accommodate this growth, especially as we move into the lifestyle and food and beverage segments. Brian is a well-known hospitality veteran with invaluable contacts across the industry, and Damien is a leading voice in the upscale and lifestyle spaces. These new positions demonstrate our commitment to continued growth while maintaining the highest standards required by our partners.”
With nearly 30 years of hospitality experience, Hughes most recently served as managing director of JLL, where he was responsible for hospitality transactions throughout Texas. Prior to that, he held multiple roles with Ashford Hospitality, the exclusive advisor to Ashford Hospitality Trust and Braemar Hotels & Resorts, most recently as senior vice president of real estate investments.
A 20-year hospitality veteran, Abrams joined Twenty Four Seven as general manager to successfully open The 87-suite Steward, a Tribute Portfolio Hotel located in Santa Barbara, Calif. Prior to this promotion, he served as regional director of operations for the company with a key focus on food and beverage operations. Previously, he held multiple executive positions with prestigious hotels throughout the U.S., including manager of the Renaissance Newport Beach and director of hotel operations of the Marriott Irvine Spectrum and Hive and Honey Rooftop Bar.