Officials of the California Lodging Investment Conference announced the winners of the Lodging Econometrics/[CLIC] 2025 Hotel Developments of the Year Award. The 73-room Red Roof Inn—Hometown Studios by Red Roof Ridgecrest won the select-service/extended-stay category and The 50-room Fairmont Breakers Long Beach won the luxury hotel division.
CLIC founder and president Craig Sullivan and Lodging Econometrics’ Bruce Ford, senior vice president/director of global business development will present the awards during the opening welcome session of the annual conference, which will be held on March 5-6 at the Westin Long Beach.
To attend the 2025 conference, CLIC is providing its final reduced pricing of $650, which will run through March 4. Price at the door will be $750.00. For more information or to register for the event, visit www.cliconference.com.
Red Roof Inn—Hometown Studios by Red Roof Ridgecrest
For this project, the brand worked with an established franchisee to repurpose an aging asset to bring two, new hotel products online in a growing marketplace.
"The Red Roof and HomeTowne studios represent a welcomed reimagination of the property,” Ford said. “We often see these be very successful and a win/win for brand and ownership.”
The Fairmont Breakers Long Beach
Every inch of the nearly 100-year-old building was renovated/updated. The building started as a hotel before converting to assisted living. New owners saw unrealized value in the asset and its location, and they re-converted the property back to a hotel.
“The Fairmont Breakers Hotel has been returned to its former glory after leaving the industry some 40 years ago,” Ford added. “This is a one-of-a-kind development.”