California’s Central Coast gets new lifestyle hotel

The Ava Hotel—a newly built lifestyle hotel that is part of the Hilton Curio Collection—has opened in California’s Central Coast wine country.

Managed by Azul Hospitality Group, the 151-room hotel is in downtown Paso Robles next to the city’s historic town square. Designed by Studio Sinclair in collaboration with HBA, the property is designed to be a modern homage to Paso Robles’ heritage and its evolution as a cultural and culinary destination.

“The Ava Hotel is both a destination and a gathering place for Paso Robles,” Matt Kleefisch, general manager of The Ava Hotel, said in a statement. “We wanted to create a place where travelers can immerse themselves in the essence of the Central Coast and where locals want to gather. By blending elevated dining, vibrant social spaces and design that celebrates the region’s character, The Ava Hotel spotlights Paso Robles as a premier destination for every kind of guest.”

Design Details

The Ava Hotel’s architectural concept was developed by Moore 2 Design with Pegasus Architects creating the exterior façade and Arris Studio Architects providing the construction drawings. Spanning four stories, the building blends mid-century lines with warm, natural materials and views of wine country. The façade is designed to evoke the simplicity of California modernism with earthy textures, layered stonework and integrated storefronts.

The hotel has 151 guestrooms and suites in single king, double queen and double king layouts. Upgraded accommodations have Juliet balconies with floor-to-ceiling doors or pool patio decks with direct access to the rooftop’s saltwater pool. One-bedroom and double queen suites offer added space with multiple bathrooms and living areas with fireplaces, powder rooms and sofa sleepers.

The hotel has three dining venues: the signature Mediterranean-inspired restaurant EMRE, Pine Street Bistro, and a rooftop bar and poolside lounge, Esperanza on the Rooftop. The property has 6,500 sq. ft. of indoor and outdoor event space, including the Rooftop Courtyard, an open-air venue with views of Paso Robles, which is located midway between San Francisco and Los Angeles.