StepStone Hospitality will manage the Crowne Plaza North Augusta (S.C.). Located near the Savannah River, the hotel is near SRP Park, home to the Augusta GreenJackets baseball team, close to downtown Augusta and the Augusta National Golf Club, home of the Masters Tournament.
“The Crowne Plaza North Augusta is a great addition to our growing portfolio and we are excited to welcome the team into the StepStone Hospitality family," Blair Wills, CEO of StepStone Hospitality, said in a statement. “It is a unique, distinctive property representing a blend of modern amenities and exceptional service."
The Crowne Plaza North Augusta has 180 contemporary guestrooms, over 11,000 square feet of flexible meeting and event space, a rooftop bar offering river views, and Salt + Marrow Kitchen, a celebrated culinary destination for wood-fired cuisine.
StepStone Hospitality will manage the property on behalf of the new ownership, Flacks Group and their advisor and asset manager, Blue Lotus Ventures.
“We look forward to collaborating with the talented on-site team to execute ownership’s vision and build upon the hotel’s legacy in the North Augusta community,” said Michael Broadhurst, COO of StepStone Hospitality. “Our commitment is to ensure the Crowne Plaza remains a leading choice for business and leisure travelers as well as a destination for neighboring residents.”
"We are thrilled to be part of the StepStone Hospitality portfolio. StepStone provides the resources and expertise to elevate our service and operation to new heights," said Greg Greenawalt, general manager of the Crowne Plaza North Augusta. "The Crowne Plaza North Augusta has been, and will remain, a valuable asset to the North Augusta community. Our hotel has significantly contributed to the local economy, tourism, and the hospitality industry, and we anticipate this trend to continue for years to come. Our team is committed to maintaining the high standards of service and quality our guests have come to expect."