Some two years after acquiring the Vinters Resort in Sonoma County’s Russian River Valley, Ensemble Investments has completed a full renovation and repositioning of the property now known as the Vinarosa Resort & Spa.
The converted property—located about 60 miles north of San Francisco in Santa Rosa, Calif.— expands Ensemble’s portfolio of high-end, lifestyle-focused resorts. The Long Beach, Calif.-based operator and developer acquired the property in May 2023 in partnership with the Jackson family with the goal of repositioning the local resort into a destination-caliber experience. The resort’s conversion was conceived by Ensemble in partnership with design firm Arcsine.
“The transformation of Vintners into Vinarosa represents the realization of a long-held vision for Ensemble in Sonoma County,” Conrad Garner, managing director of Ensemble Investments, said in a statement. “We have admired this region for years and saw in this property the ideal opportunity to apply our development and management expertise. Vinarosa is a natural complement to Bernardus Lodge & Spa in Carmel Valley and reflects our ongoing commitment to delivering distinctive, experience-driven hospitality in exceptional destinations.”
Design Details
The 92-acre working vineyard property has been reimagined with comprehensive guestroom and bathroom upgrades, a redefined arrival and lobby experience, as well as enhanced culinary and wellness offerings. The project also included an expanded resort pool experience, enhanced meeting and event spaces, a re-envisioned spa and fitness facility, as well as extensive exterior enhancements. The design narrative and landscape details aim to draw inspiration from the region’s viticultural heritage.
The transformation of Vinarosa Resort & Spa continues Ensemble’s expansion into distinctive hospitality markets anchored by strong tourism demand, cultural identity and long-term asset value, according to the company. In addition to the Bernardus Lodge & Spa in Carmel Valley, the company anticipates the opening of La Bahia Hotel & Spa in Santa Cruz later this year, which expands its owned portfolio and reflects the company’s focus on enhancing value through redevelopment and branding.
“Vinarosa is a showcase of how we bring our vision to life—from identifying the right opportunity to executing a thoughtful repositioning that blends operational performance with design-forward hospitality. It reflects Ensemble’s ability to unlock long-term value by creating places that resonate with both guests and the communities we serve,” said Garner.